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Web Page Building for Beginners 2 A search engine robot actually reads the wording on your web pages and places a certain amount of importance on what the content says, but not quite like a human does. A human will place the words together in their head and try to decipher the relevancy to them personally and decide within a few seconds whether they will continue reading or click to another site, whereas a robot counts words and places all relevancy in the numbers it finds. Developing Your Winning Web Site Strategy Your web site is the key to your success on the Internet. You can use your web site to build your brand, increase sales, generate more leads, slash costs, and much more. Be Inspired to Create Better Websites Being a writer, when I was asked to do some research into what makes a good website, of course I straightaway went to check out all of my favorite authors. After sifting through a few standard sites I remembered to look at one of my all time respected writers-Paulo Coelho. Ten Fatal Mistakes That Make Web Sites Stink Since you'll spend lots of time and money to create your web site, don't you want to make sure you're not making mistakes that at best irritate users, and at worst make you lose customers?After all, when you alienate users, you lose potential revenue. Who can afford that?Dr. Free Online Tools to Design (and Maintain) Your Website These days, it seems that everyone has a website. Unfortunately, many of these websites are either bland, or sloppily designed by people who don't understand how to use HTML effectively or are intimidated by it. Let Your Website Make You $$$ While You Sleep! and All That Other B.S.! Well, you've got your product, started your home business, and even have your website up on the internet. Only one problem, where is that money you were supposed to be making? Nothing! No one is knocking down your door to buy your product! Well, here is the real world answer. 5 Powerful Ways To Get Zero Sales From Your Website I want you to imagine a lemon. In your mind's eye, see its yellow skin. Keep Your Navigation Consistent! One of the single most important aspects of effective navigation is consistency. Why? There's a simple reason. Converting Print Advertising For Use On The Web - A How-To Contrary to the beliefs of some, advertising for web and print are very different. Converting print ads for use on the web is very tricky. Website Savvy: 10 Key Steps to Turn Your Customers ON! "How to turn "slightly interested" customers into "I've got to have it!" customers!"I am truly amazed as to the lack of information websites contain. You would think that a business would realize that a potential customer would at least like to know how to contact the customer service department. Why is a Logo so Important to Your Business? Well, a logo for your business. Why is it important? Does it matter what it looks like? Is Yours Professional?These are some good questions to ask when you are considering to get a logo design or already have a logo for your business. How Do We Know When Its Time To Redesign Our Web Site? A question we frequently get asked is, "how do we know when it is time to redesign our Web site?" The answer undoubtedly varies.The first thing to analyze is your existing Web presence. Design Matters in our Visual Culture FIRST IMPRESSIONS. First impressions often leave lasting impressions. Give Your Web Site a Small Business Marketing Tune Up Your web site is like your car. Both are significant investments that require the right features and regular and proper maintenance to ensure maximal satisfaction and performance. Web Coach Tip: The Single Most Important and CRUCIAL Element of Your Web Site Here's the single most important part of your website: YOUR WEB COPY! And remember: Your website isn't about YOU, it's about THEM!Again, it's NOT about you, it's about THEM!*Note: May I add, this is an area where most of my clients get stuck?If you find yourself at a total loss when it comes to writing, please let me know. ______________________________________________Write/gather/compile; prepare copy for your main pages:? Answer questions. Branding Web Strategy Mistakes - Brand Identity Guru 1. Lack of overall strategy and clear definition of success:Most people realize the need for a site, but don't understand what it can/should do for the company. Introduction To CGI Scripts Using CGI scripts to add automation to your web site may seem a little daunting, but once you have incorporated a few into your web site, they become easier.The best way to start is to add a simpler script. How To Design Your Web Site With CSS Cascading Style Sheets (CSS) allows you to create fast loading pages, increase your search engine rankings, and modify your whole site with one style sheet. So why don't more people use them? This is because they got so used to html design and are afraid or too lazy to upgrade their skills. Ten Steps to a Winning Home Page There's no doubt about it - the first page your site visitors see is the most important page of your website. If your home page isn't appealing, chances are the rest of your pages will never even be seen by your visitors. Testimonials Can Increase Your Web Traffic We've all seen and read product testimonials. They're a very valuable tool for merchant sales and can often tip the scales in determining a customer's decision to buy.
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