| Free Adobe Photoshop website templates by Colorifer.com. Web design articles | |
|
|
|
|
The Psychology of Color in Web Design
Persons engaged in website design, here's a scoop for you! Would you just like to know that by understanding the basics of cognitive psychology around color and patterns, we could further improve our Web design! Designing a Web site does not only concentrate on making web pages of a certain site interesting and impressive. This skill and talent must also be used to ensure the user-friendliness of a certain site and must strive to reach the widest range of users possible. So what's this about psychology? It simply implies that by understanding the capabilities of the human eye, we can produce Website designs that are more user-friendly. Being user-friendly means that our website design will not only cater for normal sighted Internet users but also to those partially sighted, blind or estimated 8-10% of men with red-green colour blindness. If you don't know anything about vision and colorblindness and their reaction to various designs, then you must start learning now! 'Normal' vision is subject to huge variances. Even the size of elements will affect an individual user's perception of colour. The colours and the intensity of shades you choose to use in your Website design will be discerned differently by every individual who visits your Website. Inconsistencies in color patterns are affected by changes in the ambient lighting levels. It's like changes in your hair color depending on the amount of lighting it was exposed. Some people even see blue colors in some objects like clothing wherein others do not perceive. These persons just happen to have more blue sensitive cones (photosensitive cells which convert light energy into nerve impulses) in their retina. They seem to view the world with 'blue-tinted spectacles'. As a web desinger, you have to be aware that these conditions are the reasons why your perception of your Web design may be different to other people and certainly are not the same with everyone else's. The key aspect to contemplate to achieve accessibility, aside from impaired vision, is by being aware that your design might be manipulated by assistive technology. Screen readers or magnifiers are examples of this. They are software the physically disabled employ to enhance their experience of user interfaces. Some Web users can only read a certain combination such as yellow text on a black background, which allows no room for greyscale. In order to have good legibility for users with certain visual difficulties and impairments, strong contrast can be a main ingredient in your design. Test the effectivity of this by manipulating screenshots of your design in a program like Adobe Photoshop. Try converting the image to greyscale then make the screenshot monochrome to see how it might be viewed using the most extreme visual manipulation -- do this by increasing the contrast level to +100. This is a particularly useful approximation of difficulties colour blind users may experience in discerning one colour or shade from another. You can start adjusting your color application now and keep in mind that your designs will not be considered impressive if few people could discern them. Lala C. Ballatan is a 26 year-old Communication Arts graduate, with a major in Journalism. Right after graduating last 1999, she worked for one year as a clerk then became a Research, Publication and Documentation Program Director at a non-government organization, which focuses on the rights, interests and welfare of workers for about four years. Book reading has always been her greatest passion -- mysteries, horrors, psycho-thrillers, historical documentaries and classics. She got hooked into it way back when she was but a shy kid. Her writing prowess began as early as she was 10 years old in girlish diaries. With writing, she felt freedom - to express her viewpoints and assert it, to bring out all concerns -- imagined and observed, to bear witness. For comments and inquiries about the article visit http://www.ucreative.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Content - the Key to Long Term Success Every day internet marketers are inundated with the latest fad or must have program. But the one tried and true asset which is vitally important to the long term success of your online business is valuable CONTENT. Choosing Form Over Function Kills Your Site Never put form over function. Why? Because it's crucial that visitors actually be able to USE your site. Eight Website Pitfalls, and How to Avoid Them Clutter: Too much noise, too much text, and too little white space mean that customers ignore the content. Customers often scan pages quickly, only reading titles or input prompts until they reach the content they want. Why Hire a Professional to Design Your Web Site? Creating an appealing, functional, and effective Web site is much harder than it looks. It's not simply a matter of taking a company brochure or catalog, converting the text to HTML, and throwing in a few pictures (although many sites seem to have been created using this technique!). Affordable Website Design In Manchester If you have a business, big or small you may be thinking of getting yourself a website.The world wide web is another way of spreading your message or selling your product. Is Your Site Too Slow? Why Image Optimization Is Critical Graphics are fun, but if you put in too many bells and whistles when you create your web site, you may lose a potential audience whose Internet connection can't handle lots of graphics, and that means you'll be losing potential customers.According to UK website experts Boommm. How To Write An Effective FAQ Page Websites that have multiple pages usually have a Frequently Asked Questions (FAQ) page. There are several good reasons why you should have one. 6 Tips To Improve Your Business Website There are six important characteristics that can play a major role on the impact your website has on prospects. Outlined below is the importance of each characteristic and tips on how to maximize your potential. When You Create A Web Site, Dont Make A Splash! Don't make a splash!Are you thinking about using a splash page when you create a web site? You would be wise to think again.What is a splash page?Generally, it is a fancy entrance graphic which requires your visitor to click in order to enter the main home page of your web site. KIS - Keep It Simple There are many ways to add fancy bells and whistles to your website, but most of them are not going to do you any good. In fact they will slow down the time it takes to load your website and take up valuable space that you are paying for. Choose & Use the Best Colors The Psychology of ColorAre you using the best colors for your web site? Many web designers often overlook the issues of color in web design. When choosing colors for your web site there are three main areas that should be addressed. Is a Web Site Builder Right for You? A web site builder can be a real life saver to someone without advanced HTML knowledge or tools. Web site builders allow a relative newbie to the internet create a professional website in very little time. How To Use Color Effectively When You Create A Web Site Colors are powerful, and create strong feelings. They can also make your web site look professional - or look like a circus. How To Attract People To Your Web Site and Leave Their Contact If you have a website, you want your visitors to stay longer on your website and get more sales. Here are 10 ways you can do to improve it. Design Your Site For Your Customers The most important person that you need to please when you design your site is your potential customer. I can not stress that enough. Is Your Website Color As Inviting as Your Home? Does Color Really Matter? We've all read the countless publications about effective web site design, outstanding written content and the never ending need for search engine optimization. But often the importance of color for a web site is overlooked. Leave Those Links Blue! Don't mess with those links! When you're designing your site, you should leave your text links in their natural state--blue and underlined. We all want to be creative and not do the bland, expected, normal thing. How To Make It Easy For Your Web Designer To Build Your Website You have an idea for a website and you are now looking for somebody to build you the site. You want it to be a smooth ride, and want to have a good working relationship with your web designer. Top Ten Fonts for Website Design The top ten fonts for website design might change in order, but for the most part the fonts that make up this list stay the same due to their popularity. In general, the top ten list includes Arial, Frutiger, Futura, Gills Sans, Helvetica, Lucida, Optima, Palatino, Agfa Rotis, and Univers. To Flash, or Not to Flash When considering whether or not to incorporate Flash into your website, you must also consider the target market you are trying to reach.For instance, a website which serves as a depository for articles and information catering to lawyers would probably not be a good candidate for a Flash "makeover".
|
|
2007-2008 © Copyright colorifer.com. All Rights Reserved. Free Adobe Photoshop templates. Web Design Articles | Site Map | Terms of Use 
|
